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Lesley Lavender will lead County’s Chamber of Commerce

Lesley Lavender

Lesley Lavender, of Wellington, will lead the Prince Edward County Chamber of Commerce as its new Executive Director.

Lavender has been the Director of Community Development and Special Projects at the Recreation Outreach Centre (ROC) for the past four years, helping to launch the Prince Edward County Youth Centre. The ROC is a local charity that provides programs and mentorship for all youth in Prince Edward County.

“Hiring someone with Lesley’s experience and knowledge of the local scene is a clear example of the Chamber’s determination to generate momentum and positive impact for our members’ businesses while maintaining our quality of life here,” said Sandra Latchford, PECCC Board Chair and Chair of the Executive Director Hiring Committee. “We interviewed several candidates and were very impressed with the high quality of the people we met, but Lesley stood out for her experience, marketing savvy and ability to create and expand relationships with members, the media and the County tourism industry.”

The PECCC Executive Director Hiring Committee included Sandra Latchford, Penny Rolinski, Katy Mitchell and Philip Bender.

“We found Lesley to be engaging, energetic, experienced and connected to a variety of industries, tourism advocates and business leaders across Prince Edward County,” said Rolinski. “Her presence in the community, knowledge of local government and connections with our local commerce make her a perfect fit for this position. The PECCC Board of Directors knows that her enthusiasm and experience will propel the Chamber to new heights.”

At the ROC, Lavender worked to develop the creative strategy for the agency, designed communications to appeal to market segments, oversaw marketing, and social media; grant writing, program development and managed public relations, partnerships and industry relationships, among other duties.

She also served, from 2012-2018, on the board of directors of The County Foundation and is engaged in the community, her children’s school and sports activities.

“I have long had an affection for the County and the creative, authentic people here,” said Lavender. “As I went through the interview process with the Chamber, I found the honest portrayal of the challenges and the opportunities ahead to be very exciting. I was particularly struck by the desire to reach the right balance between a vital economy and preserving and enjoying the quality of life Prince Edward County offers. I look forward to doing some great things together.”

Lesley starts her new role January 7th, 2019. She takes over from Emily Cowan, who has moved to the position of Grants and Special Projects Co-ordinator with the municipality’s Community Development Department.

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  1. Judy Fraser says:

    Congratulations to the Prince Edward County Chamber of Commerce on an excellent choice as new Executive Director. Lesley Lavender will do an exceptional job.

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